Earning brands a greater share of peoples lives.

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Who We Are

We are a specialist media agency that provides media planning, buying, control and inventory management services.

As a leading media agency in the region, we are dedicated to helping our clients achieve their goals. We go much further than simply purchasing media: we combine our knowledge of what data matters most with exceptional creativity and state of the art technologies to devise the most effective way of meeting consumers’ ever-changing needs in our fast-paced world.

The agency has given direction to the practice of media planning and buying in Kenya and indeed the East African sub region. In the first year of operation, Saracen OMD revolutionised media practice in Kenya by initiating standards to ensure unprecedented high media compliance by media owners and prompt payments for placements implemented.

Discover what inspires the most awarded agency network in the world and how more powerful insights, ideas and results can unlock greater success for your brand.

Saracen OmD - Crdentials


Over the years, the quality and innovation of our solutions to enhance the experience of our clients have been consistently recognized with the most prestigious awards within the industry.

Global Media Agency of the Year

2019, 2014, 2013, 2011, 2009, 2008

  • Adweek is a weekly American advertising trade publication that was first published in 1978

Cannes Lions Festival

2017, 2018

  • Most Medaled Media Network, Cannes Lions Festival of Creativity 2018
  • Media Network of the Year, Cannes Lions Festival of Creatively 2017

Media Agency of the Year

2011, 2009, 2005, 2002

  • Advertising Age is a magazine, delivering news, analysis, and data on marketing and media.

Our Work

We have everything you need to launch and grow a successful business.

With extraordinary media practice credentials in Kenya and indeed East Africa, Saracen OMD is still unsatisfied with these accomplishments and has continuously challenged the dynamics of the marketplace. Our desire to leverage international work tools, talents and ideas led us to affiliate with OMD, the global media advertising company of Omnicom.

Omnicom is arguably the world’s largest marketing communications network, with offices in over 80 countries. This affiliation places at our disposal the global capabilities of OMD to the benefit of our local & international clients and their brands.

Our People

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Wanjohi oversees Saracen OMD’s regional offices in Tanzania and Uganda, and previously, Rwanda. He has 21 years multifaceted experience in marketing communications, starting his advertising career in client service and strategy,

George Wanjohi Director, OMG East Africa
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Lenny nurtures and mentors a team of highly knowledgeable people who are rooted in the culture of East Africa, and have a passion for continuous learning and innovation. Lenny’s 23 years’ experience has given him incisive insight into consumer behaviour and media consumption trends that is invaluable in crafting effective campaigns across the region.

Lenny Nganga CEO, East Africa
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Sammy is a driven individual who works with different teams within the organization and other strategic to create new solutions for clients and combining the grey divide between technology and marketing. Sammy has been in the industry for over 21 years and spent a little time in the IT industry. This experience has enabled him to have a broad understanding of marketing in a digital world and how to seamlessly merge the two disciplines.

Sammy Thuo Group Business Development Director, OMG East Africa
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Rajshree has nurtured a team of experts, supported and vested in continually striving for better outcomes for their clients. Rajshree has long understood that our continued success is 100% dependent on our people, her ability to retain and develop our staff ensures that fresh insights and innovative, market-leading work remain at the heart of Saracen OMD Kenya. Rajshree’s 14 years of work experience spans India and Kenya.

Rajshree Gokhale Media Director
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Clifford leads media & strategy for OMD and he also believes that continuous learning & growth are necessary to be able to grow talent faster than the competition. He champions various learning opportunities for the teams he leads He also understands the dynamic competitive environment that we conduct our business and is always seeking new ways of doing things and driving innovation and thought leadership in the Advertising industry in Kenya.

Clifford Kinyua Media Director
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Wanjiku Nailenya constantly endeavors to get into the hearts and minds of Consumers, to ensure that Brand stories get told to the right audiences at the right time. Wanjiku has a combined two decades of experience in the Media Industry having worked in Publishing, TV and leading Advertising Agencies both locally and abroad. She joined Saracen OMD in January 2008 as a Media Manager from Ogilvy Africa Johannesburg where she worked as a Media Portfolio planner.

Wanjiku Nailenya Media Director

Contact Us

Get in touch and let's make something great together. +254 724 257015 / +256 393 202380


Group CEO
Ideas House, Kabarsiran Close
Nairobi City
T +254 724 257015


Director, OMG East Africa
Studio House, Plot 5 Bandali rise,
Bugolobi, Kampala.
T +256393202380/1 +256782042623


Plot 2011, Block H Mbezi Beach,
Africanna Road, Dar es Salaam
T: Main +255 22 264 7260, 264 7261, 264 259

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